Translation of a multilingual newsletter for luxury brands
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Translation of a multilingual newsletter for luxury brandsA newsletter is a regular touchpoint between a luxury brand and its customers. This format builds the relationship over time and, to work, it must ring true in every language in which it is received. For an international luxury brand present in several markets, the translation of a multilingual newsletter is therefore an operational as well as an editorial challenge. It shapes the quality of the customer relationship on a global scale …